A business card forms a vital part of any promotional campaign. Despite its small size and limited costs involved, it is a very effective tool and can help you create an instant attention about your business in client’s mind. While creating a design, go for a style that goes well with the type of business you are engaged in. Here are some of the various card styles that you can consider to choose from:-
Basic Cards
These cards are normally painted with black ink on plain white stock. It would be a suitable choice if you are dealing with clients who are looking only for facts. The details shared should be clear and concise and the design simple.
Tactile Cards
There are a number of cards that stand apart not because of the way they look, but due to the way they make the user feel. They usually come with unusual edges, shapes and folds. As compared to others, tactile cards are far more expensive since they use distinct production processes like die cuts. They are good for use to clients involved specific types of business only.
Picture Cards
Having your photo printed on your business card often helps people to recognize you the next time you meet them. Images that stand for a product or service can help you inform people far better than what you would do through words. Using a splash of colors can also help you business card achieve the desired effect.
Out of Box Cards
An original, fanciful card can occasionally help you gain instant attention. There are no limits to creativity, but be sure that the cards developed are worth the money you spend. Typical examples of these types of cards are the ones that can be folded out from a miniature box and can be used to store small items.
Multipurpose Cards
A card can do far more than promote your brand name, it can also be used as a discount coupon, or as an appointment reminder. It can also offer valuable information that a normal person can require. For instance, a bistro can include a map on its card’s back for any guests who visit the neighborhood. Any type of card can be used for multiple purposes by adding the above mentioned features.
Once you decide on the exact type of card that you require, you need to concentrate on the weight, finish, color and quantity that you are looking for. Within a short span of time, you will be able to create lasting business ties with clients.